Abstract:
The rapid advancement of artificial intelligence (AI) is transforming various industries, with
administrative roles, particularly those of secretaries, being significantly impacted. This study
investigates the factors influencing secretaries' intentions to adopt AI in their professional
practices. Drawing on the Technology Acceptance Model (TAM) and related theories, this research
explores the roles of perceived usefulness, perceived ease of use, and attitudes towards AI in
shaping adoption intentions. Additionally, the study considers external factors such as
organizational support, job security concerns, and ethical considerations. Through a quantitative
approach, questionnaires were used to collect data from one hundred and forty respondents. The
research provides a comprehensive understanding of the facilitators and barriers to AI adoption.
The study found that perceived ease of use and perceive usefulness, have positive influence on
secretaries’ intentions to adopt artificial intelligence (AI). The study recommends that AI should
be integrated in to the administrative functions of secretaries, this means that AI should be involved
in all training programs, to enhance secretaries’ usage and address the potential fears related to job
displacement. Ultimately, this study contributes to the broader discourse on AI adoption in the
workplace, emphasizing the need for a nuanced approach to technology integration that considers
the unique perspectives of secretarial professionals
